The Complete Guide of Selling Profitable Digital Product Online

Firstage Support

Jul 26, 2021 Published

All you need to do when considering selling digital goods is start a computer, Wi-Fi and a little bit. But sinking into it without a solid plan is a formula for disasters.

What does a digital product mean?

Digital goods are non-tangible assets and media that may be distributed online without the need to produce or maintain the actual inventory. These goods are often provided in downloadable or stream able forms via PDFs, MP3s, videos, software and templates.

7 Digital product sales benefits

Save time

When selling digital products, you do not have to supply or manage inventory. Shipping and logistics should also not be dealt with.

Save money

procurement, storage and transportation of tangible goods, like inventory management, costs money. With digital goods, you may completely eliminate these overheads.


Digital goods are endlessly scalable. The difference between 10 units per day and 10,000 units per day is extremely small. (In order to handle additional traffic and improve your website, however, you will need to employ more client support experts.) High profit margins: There are significantly high profit margins for digital goods without the need to purchase and maintain physical inventory.

Potential automation

It's pretty simple to automate digital product distribution so you can concentrate on your company growth.


At any moment you may develop new items or change the way you sell existing products. You may, for example, provide a digital product to build your email list or sell a monthly membership to access many goods.


Before COVID-19 E-learning has spread, and more individuals are currently than ever working and studying at home. The e-learning sector is expected to cost $374 billion by 2026.

The draws for the sale of digital products

Competition: selling to sell digital products is relatively easy, so that the competition can be challenging.  Moreover, whatever you plan to sell, you probably compete for similar content free with others.

Piracy: Thieves can steal and resell digital products easily, so precautions are needed

4 Digital products types for online sales

There are four significant kinds of digital products you can sell online:

1. Digital education products

Whether it is marketing on Twitter, storing methods, or sketching safari creatures, everyone wants to know something. So why not educate people digitally if you are enthusiastic about something? For instance, A Book Apart offers eBooks "detailed and well edited," which provide information on key subjects for designers, authors and code developers.

2. Digital Templates and Tools

You can sell numerous digital tools and templates online to save time or perform things that you cannot do yourself.

There are a few instances here:

Print material, websites or postings for social media Templates of graphic design Video and picture editing software plugins, present’s, overlays and filters. Resume and templates of email and email

3. Digital Products Licensed

Many entrepreneurs offer digital licenced goods, frequently included in other works.

Common examples include: Music loops Sound effects Stock videos and pictures Legal contract templates Software The Loop Loft provides professional recorded music loops and music samples for artists, producers and DJs on a case by case basis.

4. Memberships

Various enterprises, including online exclusive clubs, coaching and courses, are selling continuing memberships giving access to a variety of digital goods and services. Gauge Girl Training, for example, offers three choices for training, tools and fitness and nutrition counselling.

How to sell online digital products

How can you get started now that you know the types of digital products you can sell online? 

8-step process to create and sell digital products online.

Here is an 8-step process to create and sell digital products online.

1. Create a proof reading

Start by collecting your ideas with a pen and a piece of paper on every digital product notion. Don't make a mistake. By overthinking or being overly critical you can always convert a "bad" concept into something nice. And remember that you don't have to be a specialist in the creation of digital products — simply offer some value.

2. Highlight problems

Once you have a comprehensive list of ideas, it is time to start evaluating and changing gears. Think carefully about the issue each solution addresses throughout this approach. This is the thing: the more important and painful your digital solution solves the issue, the simpler it is to advertise and sell. Therefore, after every idea answers the issue, categorise it from the most painful to the most painful. Choose the strongest idea for the most unpleasant problems.

3. Set your goals and show competitors

The entrepreneurs have a saying: "The riches are in the niches." This is why: In a specified target market you may specify your targets: Add your digital goods to the particular requirements of your niche, making them more appealing and useful. Adapt your marketing communication to the particular requirements, desires and languages of your target market to make your message tougher to reach your house. Become an expert in a small area to build authority and dominate the contest.

4. Confirm your Goal

You don't want your heart and soul to produce non-selling digital goods. It is thus essential to verify your concept before your first digital product is produced. Start with some basic research: Use Google's Keyword Planner to discover how many people are looking for keywords relevant to your concept. Check Google's trends to ensure that your demand for ideas increases – or remains the lowest. Reach your target market for social media and ask for input. You may even create an inquiry or survey.

5. Define Digital products to sell

It is time to develop your digital product after a successful concept has been verified. If you haven't, you'll have to select a format.

If feasible, choose a basic format initially – you may enhance your digital goods continuously while learning more about your consumers' requirements and desires.

You may wish to continue to do coaching calls, while creating downloadable materials for the course, if you plan to produce a video course with downloadable resources.

6. Build an online store

Shopify is the finest digital internet platform, costing only $29 a month. This website developer comes with over 100 website themes that you can use to customise the appearance and feel of your shop. In addition, the Shopify app store offers an abundance of apps that enable you to adapt your website functionality to suit your requirements.

7. Traffic Drive

Once you're all set up, sales should be driven. 

Here are types of internet marketing to generate sales:

  • SOCIAL MEDIA: Share your content and target markets on social media platforms such as Facebook, Instagram and YouTube. Marketing of influencers: Partners with influencers to promote your offers. 

  • Marketing content: Creating and sharing engaging content to attract and transform people into customers. 

  • SEO: Optimize your website and content to be higher on search engine results (SERPs) pages to produce qualified web traffic. Search engine optimization (SEO). 

  • Email marketing: collect and nurture potential customer contact information.

8. Start selling online digital products.

The sale of digital goods is highly scalable since it removes the need to supply and store physical objects and the expenses of shipping and handling. In addition, many digital goods may be sold online, from eBooks and video courses to store pictures and design templates.

What is the demand for digital products?

  • Products such as eBooks and online courses

  • Exclusive community membership

  • Digital tools and templates

  • Music or art repurposed

  • Services produced

  • Digital asset licenses

Bestselling digital products

The finest digital goods available include graphic design, templates, downloadable prints, music and audio, photos on stock and bespoke T-shirts, notebooks and on-demand bowling products.

It is not possible to keep, taste or affect digital goods, yet everyone utilises them — from music, movies, ebooks, online classes and much more. Due to their popularity, many businesses create enterprises around these intangible goods or establish digital product lines to complement their physical products or services. The most appealing thing about digital goods is that they are made once and again without refilling their inventory for various clients and are perfect for artists, bloggers, instructors and freelancers seeking passive, less effort-free online cash.

digital product sell online